control, high-end dish, big family don't sell well become the consensus, and clothbound room are often brand high-end product of developers, the most obvious influence policy.aluminum windows The author survey found there jinan property market "decrease with" phenomenon is very common, many developers will adjust clothbound room for semifinished product room, or will be listed in advance for replenishment semifinished product room.
Defection clothbound room
To make jinan clothbound room buyers shine at the moment of green city group, in lily garden project is to the semifinished product on entering the market, industry insiders evaluation, nari garden clothbound room every square metre sell at least 13000 yuan to break, and this price in the present market background will no doubt by other project before and after the flank. Green city on the open quotation data also show that lily garden, every square metre 7999 yuan for semifinished product room in the present market competitive.
Similarly, to house the hardcover at poly Hyde mansion,PVC windows recently launched the same semifinished product room, the author in the sales department to see, five house hardbound products and two house senior product and Windsor castle in sales. According to the official in charge of poly Hyde mansion, this project in the positioning a clothbound room, semifinished product room two products, product rate in their accounts for 50%, both in pushing the rhythm there is a lag between the plate, considering the cause of market level, semifinished product market in advance.
"Clothbound room is difficult to ask," the consensus in the industry. In the international community, there are still two buildings for fine product, its price maintenance is in 9500 yuan, and regulation no difference between the price before. The data also show that in the performance of the support, main strong point for semifinished product room products, clothbound room but rare.
"Hardcover variable blank to have two kinds of cases, a kind of to active transformation, a kind of passive transformation." The united ZhuJiang satisfying high general manager thinks, the former has nothing to do with positioning, only to reduce the total prices, lower home buyers threshold: the latter is the horse in blind hardcover anterior chamber, investment not into benefit, was forced to transformation. The developer of the jinan mostly belongs to the latter.
Buyers have desire
In the market is good, clothbound room and semifinished product room full blossom, and at present appear one-sided situation, many developers will abandon the hardcover as "but is not".
Evergrande development has clothbound room, listed in 2009 after, beginning in the major cities out clothbound room. 2010 set foot in jinan, has introduced "evergrande Greenland and evergrande, evergrande town and other projects. According to people familiar with the introduction, evergrande in 2008 during the regulation has released a clear booth in shenyang, and this regulation, evergrande in the national 181 project pilot semifinished product. By evergrande town, for example, semifinished product price is more clothbound room before 1200 yuan to 1300 yuan cheaper, a set of the house of 100 square metre, semifinished product room a cheap price clothbound room 12 ~ 130000 yuan.
"The higher the income level, there are many times more like the experience of the person that buy a house move rooms clothbound room, but this part of the person that buy a house is just 限购 of object." ZhuJiang said. The author understands, haier green city on the one owner, now living in multilayer products in guihuayuan, because of body reason, the owner has always wanted to in all the luck village change one with elevator homes, but in the present policy, has been difficult to achieve.
The author in the village all haier green city on the sales department to see, checking largely unattended, and regulation differ before. The project of the year before last year, sales is 2.1 billion yuan respectively, 2.43 billion yuan, in jinan sales on top.
Hardcover has no premium space
Hardcover product has long been considered developers increase value-added way, at present, most developers have a portion of the profits to the buyers.
Survey figures showed that at present jinan on the field of the hardcover cost about in every square metre 1500-4500 yuan between, ordinary hardcover room in 1500 yuan, 2000 yuan in the end, high reached 4500 yuan.